3. Lipton x Cruel Pancake
A refreshing collaboration landed this summer from Lipton Ice Tea and streetwear label Cruel Pancake.
“That Summer Feeling” is Lipton Ice Tea’s first venture in fashion. The ‘90s-inspired, 25-piece clothing collection with Cruel Pancake, an up-and-coming label founded by French creator Hugo Philip in 2021, debuted during a pop-up event in Paris in July.
Photographer and cinematographer Ludovic Zuili shot the campaign visuals on the French Riviera. To emphasize the brand’s multi-generational appeal, the photos include Gen Z models alongside older fashionistas such as 92-year-old Andres Garcia-Carro Crespo, who is known as “the Spanish King” on social media.
4. Dunkin’ x Scrub Daddy
To celebrate National Donut Day in June, Dunkin’ teamed up with cleaning brand Scrub Daddy to bring some fun to the bubbly, grubby pain that is washing the dishes.
This collaboration brought pink and orange donut-shaped sponges to stores for a limited time.
“The delicious duo is perfect for scrubbing away donut crumbs and wiping up iced coffee spills,” wrote Scrub Daddy on its website.
The mash-up came to fruition after a playful tit-for-tat between the pair on TikTok.