The Honda Zero EVs look even more compelling up close

  News, Rassegna Stampa
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Honda released one of the more interesting concepts at last year’s CES with two Honda Zero prototypes: the Saloon and the Space-Hub. It promised to come back in a year with something a little closer to production. But rather than temper those space-age design elements, Honda leaned into them. Way in.

The Honda 0 Saloon and Honda 0 SUV retain a lot of what made the concepts so weird and different — and not necessarily in an off-putting way. But it’s definitely not the electric CR-V that customers have been begging the company to make for years. In fact, Honda seems to be saying to all those people who want normie-looking EVs, “We see you. We hear you. We don’t care.”

Much has already been said about the similarities between these Honda Zero prototypes and certain iconic vehicles from the ’70s and ’80s, like the Lamborghini Countach, AMC Gremlin, Aston Martin Lagonda Shooting Brake, and (h/t Jason Torchinsky) the Brubaker Box.

My theory is that Honda is reaching for these design inspirations as a way to offset the future shock of an ultra-minimalist interior and all the marketing speak about “software-defined vehicles.” After all, Honda’s real announcement this year was the operating system it developed in-house, named after its iconic Asimo robot.

The Zero EVs mostly feel like a lot of window dressing for the actual product, which is software. What better way to draw people into listening to a TED talk about “high-performance system-on-a-chip” than to stand in front of a car that looks like it should be floating in low orbit?

One of the things I noticed about the Saloon was the lack of a rear window — that rounded rectangle in the back isn’t transparent. The depth effect is very impressive, but it’s not obscuring an incognito window. It’s just the taillight.

Something else that caught my attention was the lack of sideview mirrors. Honda is using cameras instead. Drivers who want to check their blind spots will need to use two screens embedded at either end of the long piece of glass that spans the length of the dashboard. Of course, US safety regulations require regular old sideview mirrors, so this seems mostly aspirational.

The SUV is less “out there” than the Saloon, and that probably means we’re likely to see some version of it on US roads before the sedan. There’s definitely a rear window, and the airiness of the greenhouse seems to allude to Honda Zero’s design principles of “thin, light, and wise.”