What other channels are big sources of focus?

Well, with the election this year, we are really expecting CNN to have its moment. The new chief executive Mark Thompson will be speaking at the upfront, where he will address the position of balance that the news outlet is taking, as well as its verticals outside of news in spaces like finance, food, travel and wellness.

Additionally, we are also underway with a significant shift to our TruTV linear channel. It is transitioning into becoming a sports property, in part because the demographic it has historically attracted is younger men, which also over-indexes in sports viewership.

We know the linear landscape—like the streaming landscape—can be challenging to navigate, especially for sports fans. You never know what game is on what channel. By converting TruTV into a more sports-centric property, we are giving our sports products more real estate and capturing even more eyeballs. The next step is to turn it into an alternative sportscast, similar to the way The Manning Cast takes football but caters to a slightly different audience.

This interview has been edited and condensed for clarity.