Now, more than 50 new business leads across top agencies are eschewing the concerns that used to preclude them asking for help. In the NBZ-managed Slack channel, they’re opting to learn from peers and develop camaraderie while side-stepping those sensitive details. 

They’re even sharing resources like research reports and downloadable presentation templates.

“[NBZ Partner] is really just connecting people that previously saw each other as competitors, and instead creating community,” said Bennett. “I think people used to be scared of talking to [peers] at other agencies, but what we’ve found is that there are so many great learnings.”