There are bad branding ideas, and then there’s the Handmaid’s Tale-inspired wine line that Lot18 and the show’s producer MGM partnered on–and quickly canceled after thunderous social media backlash. The line of three wines, named after three of the Hulu show’s most popular characters, was launched yesterday, one day before the Season 2 finale became… https://www.adweek.com/tv-video/wine-line-inspired-by-the-handmaids-tale-goes-as-poorly-as-you-might-expect/