As more people turn to AI tools like ChatGPT and Gemini to gather information or glean product recommendations, Symmetri wants to help brands control how they appear. The 9-month-old startup has raised $6 million in seed funding to help brands deploy a panoply of AI agents. These agents carry out tasks like gathering brand data, improving ..
Tag : General
The news publisher Semafor is doubling down on live journalism, unveiling four senior hires on Wednesday as part of a broader bid to build out its events business, expand globally, and challenge the primacy of the World Economic Forum in Davos, Switzerland. Since its launch two years ago, the startup newsroom has incorporated events prominently ..
Lauren Minor is joining Cincinnati ABC affiliate WCPO as a weekend morning anchor. She started her career in 2013 as an assignment editor and production assistant at WKRC in Cincinnati before joining WTWO in Terre Haute, Indiana as a multimedia journalist. She’s also worked as an anchor and reporter at WKYT in Lexington, WXIX in ..
The world of online ad buying can be pretty opaque. For many advertisers, the path an ad impression takes is murky—standard reports often don’t reveal which, or how many, exchanges and supply-side platforms (SSPs) handled the inventory along the way. An ADWEEK investigation found that media buyers at WPP, IPG, Dentsu, Havas, several independents, and ..
Steve Hayden, the visionary advertising executive behind some of the most influential campaigns of the modern era, died on Aug. 27 at the age of 78. Hayden began his career as a copywriter at General Motors in Detroit. His career took off at Chiat/Day in the 1980s, where he partnered with Lee Clow and Brent ..
Taz Patel, head of advertising and shopping at the AI search startup Perplexity, has left the company after nine months, the startup confirmed to ADWEEK. Patel joined Perplexity in December 2024, and was tasked with building out the 3-year-old startup’s fledgling ads business. He was previously chief revenue officer and co-founder of the influencer-marketing firm ..
The Trade Desk shareholders will vote whether to change the voting structure of the company, potentially imperiling CEO Jeff Green’s control, according to an SEC filing. The Trade Desk is holding a special stockholder vote on September 16 on whether to amend the date in which Green’s super-voting shares expire, or maintain the company’s current ..
Scope3 has promoted Tim Collier to chief commercial officer, effective immediately, as the sustainability-focused adtech firm doubles down on what it calls “agentic advertising.” Collier, who has led Scope3’s U.K. and Northern Europe business for the past year, succeeds Brenda Tuohig, who will remain as an advisor. He will report to CEO Brian O’Kelley. Before ..
KUSA in Denver, Colorado is airing a campaign showing the importance of a fair and free press. Free Press, Free Country includes a broadcast documentary, short video segments, and a social media campaign. On Thursday, a 90-second video called A Matter of Fact aired during the Denver NBC affiliate’s nightly newscast Next with Kyle Clark. ..
Earlier this year, The Hollywood Reporter asked Charlie Brooker, creator of Netflix’s anthology series Black Mirror, how he can take almost any topic to a dark and dystopian place. Brooker admitted to having “a lot of neuroses and worrying about horrible but logical consequences. I can’t look at anything without thinking, ‘How could that hurt ..
