2025 was another busy year for marketing headhunters and corporate HR teams. The last 12 months have seen new chief marketing officers (CMOs) take the reins at giants like McDonald’s and Mastercard, while others, including the National Basketball Association (NBA) and Poppi, are currently without dedicated CMOs. Some companies, such as tech challenger Nothing and ..
Tag : Leadership & Talent
Dow Jones has hired M. Scott Havens as its first chief growth officer and global head of consumer, a newly created role that underscores the company’s push to accelerate subscription growth and expand consumer revenue across its portfolio of business publications. Havens will oversee retail subscription growth and other consumer revenue streams for The Wall ..
Mediaocean, an omnichannel adtech platform that manages upwards of $200 billion of spend through its pipes each year, on Thursday named legendary media dealmaker Michael Kassan vice chairman of its board of directors. In the role, Kassan—who has advised companies including J.P. Morgan Chase, GE, AT&T, Unilever, and Conde Nast—will help map Mediaocean’s future as ..
In this episode of the Marketing Vanguard podcast, we welcome John Solomon, CMO at Therabody, for a revealing conversation on transforming a single-product company into a diversified wellness ecosystem through marketing. Listen in for John’s tried-and-tested strategic frameworks that have enabled Therabody to expand while maintaining brand integrity and consumer trust. This conversation emphasizes the ..
A company spokesperson declined to say who would direct the marketing initiatives for Kellanova’s brands following Hughes’ departure. Hughes’ stint at Kellanova began as CMO in 2020, when the company was called Kellogg’s. She became chief brand and advanced analytics officer in 2022, and finally chief growth officer in 2023. Emerging from the pandemic, Kellogg’s/Kellanova ..
Last week, the financial news publisher Fortune abruptly parted ways with chief executive Anastasia Nyrkovskaya. The departure ended a turbulent 20-month tenure marked by deepening internal strain and a governance structure that left her with limited authority, according to interviews with five people directly familiar with the company’s finances and leadership. They spoke on condition ..
AI is reshaping agencies at unprecedented speed, but leaders say the most important skills in 2026 and beyond will have little to do with technical mastery. As AI adoption grows and transforms organizational needs, agencies have shed thousands of roles in 2025. Employment in advertising, PR, and related services fell for seven straight months up ..
Mark Read has landed his next role after stepping down as CEO of WPP: Chairman of the newly formed board of directors at Kantar Media. It’s his first post since ending a 30-year run at WPP, which included seven years as CEO, as well as leadership roles at Wunderman and WPP Digital. His move to ..
On this episode of Marketing Vanguard, host Jenny Rooney sits down with Kristen Lauria, chief customer and marketing officer at Wheels U, to explore the evolution of luxury travel marketing and brand transformation. Wheels Up is revolutionizing private aviation through innovative membership models, strategic partnerships, and its marketing team has everything to do with it. ..
Walmart’s new CEO is a longtime veteran of the retailer. John Furner, who oversaw the giant’s U.S. business since 2019, will become President and CEO of Walmart starting Feb. 1, becoming the company’s fifth CEO since the days of founder Sam Walton. Furner succeeds Doug McMillon, who is retiring and has led Walmart since 2014. ..
